Welcome to Nest News, our monthly newsletter where we fill you in on the best stuff we've been up to!
And since the winter can seem eternally long (behind closed windows), August is all about soaking the last bit of sun & fresh air ☀️💨
And oh boy, we've been enjoying it.
Read along!
What have we been up to in August?
• Going on tour with the Biggest Birdie ever seen 🐤
• Offering free Fresh Air Rides
in Copenhagen 🚴
• Donating 106.646 to WWF 🥹
• Launching and selling out our Limited Japanese Edition 🇯🇵
Big, Bigger, Birdie 🪟💨
We built the biggest Birdie ever seen — only to go on the Danish festival, "Syd For Solen". But why??
Well, our ultimate goal is for people to spend as much time as possible outside in the fresh air, simply because outside air is 4-5 times cleaner than indoor air.
The sad part is that we spend the majority of our lives indoors.
Actually, 90% of your life is spent indoors.
Free Fresh Air Rides in Copenhagen 🚲💨
— Bringing yourself outside in the fresh air!
That’s also the reason why we teamed up with the Danish bike company, Butchers and Bicycles, allowing everyone to spend a day in the fresh air around Copenhagen
— on their beautifully designed, electric bike. FOR FREE.
But no fun initiative, without a fun video — watch Hans play the piano!
A BIG Check 💰
WOW 😳 Last week we donated 106.646 DKK (€15.000) to WWF.
When Twitter went extinct last year, we revived it from the ashes like a phoenix and turned it into Birdie® X-tinct 🪺
Unfortunately, real birds won’t get a second chance.
Which is why 20% of the sales from Birdie® X-tinct was donated to WWF to help protect endangered birds and wildlife around the world 🌎🐤
It was a proud moment and we made sure to document it right here.
🇯🇵 Limited Japanese Editions — Sold Out 🇯🇵
— and they've already found their way to new homes all around the world.
Congrats to all the owners!
PS there're very few t-shirts lefts.
Get yours before we start wearing them ourselves ✌️
That's it for today!
It's been a fun month!
We'd love to hear any fun ideas from you
— whether it's for campaigns, products or something else.
Let us know!
Simply reply to this e-mail ✌️
'Till next time !
Cheers,
Team Birdie🐤
![[nouveau] Birdie® 2.0](http://www.birdie.design/cdn/shop/files/Birdie_product_and_packaging.png?v=1720429336&width=2936)
![[nouveau] Birdie® 2.0](http://www.birdie.design/cdn/shop/files/Op_ned_website_ny.jpg?v=1732026922&width=1080)
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![[nouveau] Birdie® 2.0](http://www.birdie.design/cdn/shop/files/shelf_Photocred-MounirHammoumi.jpg?v=1725018683&width=1970)
![[nouveau] Birdie® 2.0](http://www.birdie.design/cdn/shop/files/KIA5716-retouched_copy.jpg?v=1725018662&width=3245)
![[nouveau] Birdie® 2.0](http://www.birdie.design/cdn/shop/files/Birdie_Mine_hand_2023__photographer_Theis_Bothmann.jpg?v=1725018683&width=1659)
![[nouveau] Birdie® 2.0](http://www.birdie.design/cdn/shop/files/89C355ED-24AA-4558-BD9B-E36F9308EE26.jpg?v=1725018927&width=720)
![[nouveau] Birdie® 2.0](http://www.birdie.design/cdn/shop/files/CanaryYellow_Shopify_Op_1x1_c5adb262-1be6-4f56-8d08-6f75d255de53.jpg?v=1742824402&width=1080)
![[nouveau] Birdie® 2.0](http://www.birdie.design/cdn/shop/files/CanaryYellow_Shopify_Ned_1x1_2e284303-c8b9-471b-b951-a0aab2a2c8fd.jpg?v=1742824403&width=1080)
