šŸ’Œ Nest News — August, 2024: Biggest Birdie Ever Seen + Other fun stuff

šŸ’Œ Nest News — August, 2024: Biggest Birdie Ever Seen + Other fun stuff
Hey āœŒļø

Welcome to Nest News,Ā our monthly newsletterĀ where we fill you in on the best stuff we've been up to!
Ā 
In Denmark (where we're from), August is the last summer month.

And since the winter can seem eternally long (behind closed windows),Ā August is all about soaking the last bit of sun & fresh air ā˜€ļøšŸ’Ø

And oh boy, we've been enjoying it.

Read along!

What have we been up to in August?

• Going on tour with the Biggest Birdie ever seen 🐤 

• Offering free Fresh Air Rides
in Copenhagen 🚓

• Donating 106.646 to WWF 🄹

• Launching and selling out our Limited Japanese Edition šŸ‡ÆšŸ‡µ

Ā 

Big, Bigger, Birdie šŸŖŸšŸ’Ø

We built the biggest Birdie ever seen — only to go on the Danish festival, "Syd For Solen". But why??

Well, our ultimate goal is for people to spend as much time as possible outside in the fresh air, simply because outside air isĀ 4-5 times cleaner than indoor air.

The sad part is that we spend the majority of our lives indoors.

Actually, 90% of your life is spent indoors.

So... We simply wanted to remind people to enjoy the 10% they actually spend outside šŸ¤ āœŒļø

Free Fresh Air Rides in Copenhagen šŸš²šŸ’Ø

We've already said it: What’s even better than bringing the fresh air inside?
— Bringing yourself outside in the fresh air!

That’s also the reason why we teamed up with the Danish bike company, Butchers and Bicycles, allowing everyone to spend a dayĀ in the fresh air around Copenhagen
— on their beautifully designed, electric bike. FOR FREE.

But no fun initiative, withoutĀ a fun video — watch Hans play the piano!

A BIG Check šŸ’°

WOW 😳 Last week we donated 106.646 DKK (€15.000) to WWF.

When Twitter went extinct last year, we revived it from the ashes like a phoenix and turned it into Birdie® X-tinct 🪺

Unfortunately, real birds won’t get a second chance.

Which is why 20% of the sales from BirdieĀ® X-tinct was donated to WWF to help protect endangered birds and wildlife around the world šŸŒŽšŸ¤

It was a proud moment and we made sure to document itĀ right here.

Ā 

šŸ‡ÆšŸ‡µ Limited Japanese Editions — Sold Out šŸ‡ÆšŸ‡µ

2 weeks ago we launched a Limited Japanese Edition in collaboration with 2 quite cool artists.

We only produced 99 pieces of each edition
— and they've already found their way to new homes all around the world.

Congrats to all the owners!

PS there're very few t-shirts lefts.
Get yours before we start wearing them ourselves āœŒļø

Shop Limited T-Shirts right here

That's it for today!

It's been a fun month!

We'd love to hear any fun ideas from you
— whether it's for campaigns, products or something else.

Let us know!

Simply reply to this e-mail āœŒļø
'Till next time !

Cheers,
Team Birdie🐤

Reading next

šŸ’Œ Nest News, July 2024: Air Quality test — London vs. Arctic
Japanese Limited Editions (August, 2024)